Tag: ASM

Automotive by Sean
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Feature: Title Fight – The ASM S2000

There are so many cool builds in the paddock of any given Attack event in Japan, that I often fail to acknowledge just how in-depth some of the builds are.  As the sport progresses, and the participants seek to go faster and faster, their machines eventually begin to become a reflection of their drive.  Putting budget aside, I’d have to say that the ASM Yokohama S2000 is one of the premiere examples of this idea.  This particular build, which ASM has been developing for over a decade, all but reached the peak of it’s very active life in the last weekend of February.

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Automotive by Sean

Locale: ASM Yokohama

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One thing that continually amazes me about Japan is the sheer density of the place.  You can spend a month contained in a one mile radius and still not see everything.  I find myself in Yokohama quite often and was surprised that I had never been to ASM before.  Under the arm of the Autobacs flagship name, ASM Yokohama offers not only specialized S2000 parts and tuning, but probably the best selection of Recaro seats you’ll ever find; short of catching a flight to Germany.  I took a brief tour of the shop last time I was in the area – check out the pics past the break.  “To the stage that no one could reach.  Yes, we can!”

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Automotive by Sean

Close-Up: ASM in Orange

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I recently visited the ASM showroom in Yokohama to snag some shots for a ‘Locale’ post, and happened across this orange highlighted AP1 sitting out front.  Simple, but tastefully modified with a choice of ASM parts; tow hook, vented hood, Recaro’s (of course), rear wing and wheels.  The white body makes the orange painted parts stand out even more, and although not my style, doesn’t look too bad.  At least it’s not way overdone.  Click past the break for a few more.

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